[col-lg-10 col-md-10 col-sm-10]

8 Key Elements of an Effective Email

There are 8 key elements of an effective email that you must use or your emails will get ignored!  The caption in the picture might be funny unless it is your emails that are getting ignored. Let’s face it.  Your members are going to be getting tons of emails from charities asking them to give.  Those emails are professional done and well written.  Yet your story, reaching people for Jesus is better.  So, let’s consider how to make your email appeals effective with these 8 key elements. Here are 8 key elements to consider… Have an interesting subject line. If […]

Read more »

The Theology of Gratitude

Is there such a thing as the Theology of Gratitude?  I must confess that when I first thought of the term I was doubtful.  I did not remember that being taught me in my seminary days.  Now that I think about it there are a lot of things I did not learn in seminary!  Yet the concept and thought intrigued me so…I Googled it!  There is way more written on this subject than I realized. Given that this week is when Americans celebrate Thanksgiving I thought I would probe this concept a bit more.  I actually wrote an entire newsletter, “The […]

Read more »

Three Good Reasons Why You Need An End of Year Giving Plan

There are three good reasons why you need an end of year giving plan.  I have used end of year giving plans to help countless churches close out their year strong setting the stage for a successful New Year.  I can help you too but you need to first be convinced that you need a plan.  So, here are three good reasons why 1.  Your mission is God given and deserves to be fully funded.  The local church does more than any other institution on the planet.  Your church does amazing things that no one else can do.  You reach […]

Read more »

It’s Getting Late But it is Not Too Late

It’s getting late but it is not too late to do something about end of year giving!  Will you wait until it’s too late to make budget this year?  A while back I received a desperate email from a church.  In part here is what it said, “We are running in the red right now about 45,000 dollars.”  While asking now in November might be considered the eleventh hour none the less at least he was aware of the need to do something. Right now do you know where you are in terms of whether or not you will make budget? […]

Read more »

Do You Pray to Make Budget?

When it comes to being fully funded do you pray to make budget?  We pray about everything but we seldom if ever pray to make budget.  Why would we pray about that?  Because making budget, being fully funded, means you can do all the things you believe God has in store for your church.  Why would you not pray to make budget? I treat giving as a spiritual act that all disciples should participate in.  Giving is a spiritual discipline just like prayer, sharing our faith etc.  The tragedy is that few see giving this way.  But let’s think about […]

Read more »

Your End of Year Giving Goals

You need to establish now what your end of year giving goals should be.  How important is end of year giving?  Consider that non-profit charities bring in about 25% of their yearly revenue from Thanksgiving to the last day of the year. They have specific targeted messages, goals and outcomes they aim for.  What about you?  Without a target or a goal you might be missing out on collecting thousands of dollars that some non-profit will get instead.  So, let’s get started on thinking about your end of year giving goals. What Should My End of Year Goal Be?  Let’s […]

Read more »

4 Steps For Increasing End of Year Giving

Are you prepared for the two minute warning when it comes to increasing your giving?   If you are a football fan then you know what the two minute warning is.  In professional football it is when the official stops play to tell the coach there are two minutes left in the game.  The difference between winning and losing often comes down to which team preforms the best in those last two minutes.   Winning teams have set two minute drills they run which they practice repeatedly throughout the year. How important is the fourth quarter?  Ask the Atlanta Falcons that question!  […]

Read more »

I Cannot Let That Woman Die…

“I cannot let that woman die…”  That was the opening line of an end of year appeal I helped a church craft a few years ago.  It was a captivating opening for a compelling end of year offering for an incredible need.  The success of the offering was in how we crafted the appeal. In this blog I want to talk to you about how to set the stage for a successful end of year appeal.  The following will give you key points for working on the message of your end of year appeal. Let’s start now to assure a […]

Read more »

How to Make Giving Easy

If you are going to be fully funded you must know how to make giving easy.  Why?  Because the easier you make it for people to give the more likely it is they will give. Commerce in America has changed drastically.  The Wall Street Journal recently stated, “American consumers used cash in 32% of all retail transactions in 2015, down from 40% in 2012, according to the Federal Reserve’s most recent survey of payment choices.”  Yet for many churches passing an offering plate or basket is the only way in which people can give.  Amazingly, we are using a tool devised […]

Read more »

Should Pastors Know What Members Give?

Should pastors know what members give?  Yes!!  There are few issues that cause more division and consternation than this issue.  Yet studies show that pastors who know the giving patterns of their members raise more money than those that don’t.  Yet many don’t want to be confused with the facts because they say… “I don’t want to know what people give because it might affect how I deal with them.” That is one of the stupidest statements any pastor or church leader can say.  It might be your value to NOT know but come up with a better line.  Why?  […]

Read more »

[/col-lg-10 col-md-10 col-sm-10] [col-lg-2 col-md-2 col-sm-2]

Special Offer – 14 days of Giving365 for only $1.00

  Click to Get Started “As of the end of November, 2016 contributions were up 17% over the same period in 2015. We attribute much of this to your leadership!  I extol your praises, and the value of your services, at every Finance Committee meeting.”  Pastor Steve Heyduck Euless FUMC Euless, TX  “Our church, Westminster Presbyterian has been a subscriber to the Stewardship Coach for 2 years now, and Mark’s weekly insight has been instrumental in helping us increase our giving.”  Gerry McShane Church Administrator Westminster Presbyterian Church West Chester PA “Mark Brooks and Giving365 has helped me influence a […]

Read more »

[/col-lg-2 col-md-2 col-sm-2]